Smells like... hookers.
Consider, if you will, the advert for Yves Saint Laurent’s new men’s fragrance, La Nuit de L'Homme . As befits a perfume advert, it is filmed in black and white and contains no actual information nor footage of the perfume. A mysterious man, well dressed, descends a staircase in opulent surroundings. Despite having a face that only a mother could love, and even then only if she was drunk and myopic, he turns heads. Young ladies of a groomed but conservative appearance stop dead and paw at him. They are slack-eyed and vacant, like zombies who have forgotten where the brains are. The man looks smug. The end. There are several obvious interpretations, to whit: this man deals drugs and the vacant-eyed ladies want them; this man has paid these beautiful women large quantities of cash in the past for sex, and they desperately need a new outfit. I’m going with option b – the young women last shopped in the eighties and wear satin polo necks, hair in a bun and pearls. Clearly in need of a ...